Vice President of Marketing

Christopher Adell

VP of Communication, Senior Web Designer

Christopher Adell leads the Military Basketball Association’s (MBA) digital strategy,

web presence, and analytics-driven growth initiatives. He directs website design and

optimization, integrates game and player data into the MBA web platform, and

produces performance reports that drive organizational decision-making. Christopher

manages multimedia content and publication calendars while designing digital-first

fundraising campaigns that leverage player and team social reach. He trains and

mentors coaches and volunteers to become effective league spokespeople,

coordinates messaging with organizational leaders and partners, and advocates for

the MBA across military and veteran communities. His collaborative, mentorship-focused working style prioritizes data-driven decisions and measurable impact to grow

visibility and support for basketball in the military.

A New York native and graduate of The School of the Arts (2002), Christopher began a

creative career as a multimedia illustrator before joining the U.S. Army in 2004. During

his distinguished military career, he deployed to Iraq three times (Iraqi Surge, Iraqi

Sovereignty, Operation Inherent Resolve) and rose to the rank of First Sergeant.

Notably, as the Public Affairs Chief for CENTCOM, he spearheaded high-stakes

strategic communication and data analytics, managing information flows across a

complex global landscape. In this capacity, he leveraged audience analysis and

strategic messaging to influence international perceptions, a rigorous analytical

foundation that now informs his business strategy and performance-tracking approach

for the MBA. Beyond communications, he served as a suicide prevention counselor,

signal Proponent SGM, and HCR Talent Manager, leading more than 700 personnel.

After his military service, he founded Untitled Production Team, building it into a full-service creative and digital marketing operation that supported over 200 small

businesses. Christopher is also an author; in December 2020, he self-published Mental

Health Now: 11 Techniques to Deal with Mental Health in 2020 and Beyond. He brings

more than 20 years of leadership, creative, and community-building experience to the

MBA, blending high-level technical analytics, strategic digital communications, and

mentorship to strengthen the league’s brand and operational excellence.

Tara True Ethington serves as the Military Basketball Association's Vice President of Marketing and is the MBA's Senior Graphic Designer.

Tara has been a graphic designer for over 15 years and has a wide range of experience including website design, product and packaging design, and apparel design.  She is the owner of graphic design studio Shout Out Branding.

Tara's expertise in brand identity and experience in business message and strategy have made her key in the MBA's growth and success.

CLASHETTE TAYLOR

Chief Operating Officer | Military Basketball Association

Clashette Taylor builds the partnerships and operating systems that allow mission-driven

organizations to scale. She is Chief Operating Officer of the Military Basketball Association (MBA), a

national, veteran-led league that uses basketball to reconnect service members and veterans with

team, purpose, and the resources they need. In that role, she leads partnerships, sponsorship,

revenue development, and event operations.

Since joining the MBA in 2025, Clashette has brought eight new partners and supporters into the

organization. She has also substantially raised the scale of its partnership asks. She works directly

with senior executives and investors at some of the largest companies in healthcare and life

sciences, and she built the case that expanded a global biotechnology partner’s commitment to the

MBA.

She played a central role in the 2026 MBA Championship Finals at the U.S. Air Force Academy,

which were broadcast nationally on CBS Sports Network. She directed stakeholder and participant

coordination, partner activations, logistics, and community and school outreach. She also builds the

systems behind the MBA’s growth, including its partner pipeline and CRM infrastructure.

Her background is in helping build businesses from the ground up. She joined Elevate Health

Naturally as its sole sales representative on a four-person team. As its top closer, she helped build

the sales script and new-hire training while the company grew to more than 30 people. Before that,

she spent nearly two decades helping build and run a real estate and property management

business. She holds a Colorado Life & Health Insurance License, which gives her a working

understanding of the health and benefits landscape many of the MBA’s partners operate in. She

earned a Bachelor of Science in Political Science, with a minor in psychology, from the University of

Colorado Denver, after completing the Paralegal Studies program at the Community College of

Denver.

Clashette comes from a family of service members. Her father is a retired U.S. Army Special Forces

Major, her stepfather served in the Marine Corps and the Army, and her uncle served in the Marine

Corps. For her, the mission is personal: to build a platform that creates lasting impact for the men

and women who have served, and for the families who serve alongside them.